McLaren P1 Light Painting Video - Check it out!

McLaren P1 Light Painting Video - Check it out!

Feast your eyes on the behind the scenes footage of the McLaren P1 Light Painting video.

You may remember the launch in 2012 but I've only come across the 'behind the scenes' footage now and I hope you will enjoy it as much as I do.

This motion light painting film consists of stop-motion, long exposure photography, light painting animation, driven by real-life wind tunnel data and two motion control rigs. It is a photographic technique in which exposures are made by moving a hand-held light source or by moving the camera. Light painting has been around for decades but has never been put into full motion until the last couple of years. And I have a feeling we will be seeing more of this technique in the present and beyond.

Here is what the artists who did the light painting, MarshmallowLaserFeast, and James Medcraft, had to say about it:

“Working with McLaren we were able to process their wind tunnel airflow data and score out paths for individual trails of light. Each frame was then sliced into 650 frames that represent depths of 3D space and a plasma screen, mounted on a motion control rig, was used as a 3D light printer to play back the 650 slices as it moved through the space. We then repeated the move a thousand times for each frame of the animation and with each frame the camera, mounted on another motion control rig, moved a few millimetres so that over the course of the shoot we were able to create the effect of a moving camera.

I'm not sure if you'd agree with me but the result looks sleek, futuristic and simply stunning. The finished video merges photography, sculpture and animation into one neat package. It is a truly unique way of representing the aerodynamics property of the McLaren.

A big shout out to guys in MPC who have worked on this project as well!

0 Comments Flora Ho

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Flora Ho
Thu 2 May 2013: 9:51am

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