Augmented Reality - A real game changer

Augmented Reality - A real game changer

Sometimes a new piece of equipment struts onto the gadgetry scene, reminding us all, just how hard it is to keep up with the rapidly evolving trends in the technological world we live in.

Prepare to have your mind blown as this wicked cool piece of electronic wizardry has the potential to enter every orifice of modern life... Augmented Reality.

Although it has been around for a number of years, it is not until now, in the midst of the smartphone/tablet revolution, that we really have the opportunity to get a hands on experience of it on a daily basis.

This tool essentially uses the phone/tablet as an extension of oneself, recognising inanimate objects and bringing them to life on the screen.

This technology can be used in a number of fields, from pure entertainment, to being an aid in a military operation.

We had a CG enabling 'augmented reality App' on show at our escapee reunion just a couple of months ago, thanks to our friends at Saddington Baynes. I can assure you it's very cool, and if I'm honest, I can't wait for more of the same in the future!

0 Comments Robert Broadbent

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Robert Broadbent
Mon 10 Sep 2012: 12:02pm

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